Senior Brand Designer

The role

We’re looking for a Senior Brand Designer to help evolve how Solflare shows up across campaigns, social media, presentations, events, merchandise, and other physical and digital experiences. This is a senior, hands on individual contributor role for someone who can turn a brief into a strong creative concept and scalable visual system and execute it to a high standard. Experience with motion is valuable, but deep motion specialization is not required. You’ll own briefs from concept through delivery and execute most of the work yourself. You’ll also brief and direct freelancers or specialist partners when a project requires additional capacity or expertise.

You’ll report to the Head of Design and work within the Brand & Creative team, partnering closely with Marketing, Product Marketing, Product Design, and Operations. You’ll present your work, actively seek feedback, and contribute a clear point of view to the work of the wider team. This is not a people management role, a full time art direction position, or a rebrand. Solflare already has a strong identity. Your job will be to extend it intelligently, creating new expressions and systems without losing what makes the brand recognizable. Over time, the role can grow toward greater art direction responsibility while remaining close to the craft.

Core

responsibilities

Campaigns and brand expression

• Turn product launches, company initiatives, and marketing briefs into memorable visual concepts and campaign systems.
• Design creative for web, social media, paid campaigns, app-store assets, presentations, and other marketing channels.
• Partner with Marketing and Product Marketing to continuously raise the standard of Solflare’s campaigns and social presence.
• Extend the Solflare identity when new formats or challenges require solutions beyond the existing guidelines.

Digital and motion

• Translate brand concepts into effective digital and social content.
• Use motion where it strengthens an idea, either by creating straightforward animations yourself or collaborating with motion specialists.
• Brief and direct external motion designers when a project requires specialist expertise.
• Ensure motion work feels consistent with Solflare’s broader brand identity.

Systems and creative quality

• Build reusable templates, libraries, components, and guidelines that help the team produce high quality work efficiently.
• Review creative across channels and identify opportunities for stronger consistency, clearer storytelling, and more effective production workflows.
• Brief and collaborate with freelancers, illustrators, motion designers, and production partners when specialist support is needed.

Events and physical experiences

• Develop creative concepts for conferences, sponsorships, events, and merchandise that help Solflare stand out online and in person.
• Design high impact company presentations, internal communications, recruitment campaigns, and employer-brand materials.
• Prepare production ready artwork, review proofs, and work with vendors to ensure high-quality physical execution.