Hype
One of Italy's largest neobanks (Banca Sella).
- Who holds it
- An e-money institution holds your balance in a safeguarding account — E-money institution (IMEL, Banca d'Italia); being merged into Banca Sella (2026).
- The ledger
- The e-money institution’s own ledger.
- If it fails
- Safeguarded funds are returned in administration — ring-fenced, but access can be frozen and slow.
Derived from Hype’s regulation type and custody — a class of protection, not a guarantee. Limits and eligibility vary by scheme, balance and jurisdiction; confirm before you rely on it. What happens if a neobank shuts down →
The facts
| Category | traditional |
| HQ | Milan, IT |
| Founded | 2015 |
| Custody | Custodial |
| Regulation type | E-money institution |
| License detail | E-money institution (IMEL, Banca d'Italia); being merged into Banca Sella (2026) |
| Card | MC · Debit |
| Cashback | Offers |
| Stablecoins | No |
| KYC | Yes |
| Active regions | Europe |
Verified links: official site ↗
Common questions about Hype
What is Hype?
Hype is a fiat neobank, headquartered in Milan, IT and founded in 2015. Your money is held custodially, so Hype or its partner bank holds the balance and you hold a claim on it. It is regulated as an e-money institution (E-money institution (IMEL, Banca d'Italia); being merged into Banca Sella (2026)).
Does Hype have a card, and where can you use it?
It issues a Mastercard debit card. It is available in Europe.
Does Hype require KYC?
Yes. Hype requires identity verification (KYC) to open an account, as a e-money institution.
What does Hype cost?
From the verified fields: cashback Offers. Cashback and yield are "up to" figures that change constantly and often depend on a paid plan — confirm current terms with Hype before relying on them.
Peers
Monzo · Wise · Starling Bank · Atom Bank · Zopa Bank · Chase UK
Hype appears in
Neobanks authorised as e-money institutions (48) · Neobanks available in Europe (144) · Neobanks that issue a Mastercard (150)
Figures compiled from public sources, for comparison only — not financial advice. "Up to" rates change constantly; always confirm with the issuer. Spotted an error? Suggest a fix.